This discovery seems perfect for the change in weather that’s hit the British Isles, and the world over from what our friends tell us. Graphic designer Lora Lamm was born in Switzerland but hit her stride in Italy, where she designed advertising campaigns for La Rinascente and Pirelli amongst others throughout the fifties. Her bold lines and sense of colour are wonderfully feminine and evoke clear waters. Mmmmmm.

Images courtesy of Vogue Italia, Midcentury Modern Design and This is Display tumblr